15 Minutes of L10N & International Go-To-Market Insights

Short

Actionable

Sharp

LATEST

EPISODES

Tune in for the latest expert insights in localization and international go-to-market. 

How Content Strategy Supports Global Expansion

Ep #55 – Jan 24, 2023 – Jodi Shimp takes us through how she managed global content strategy at Wayfair to support global expansion.

Forming Partnerships for Better Translation

Ep #54 – Jan 10, 2023 – We kick off this year with Katell Jentreau, a globalization leader with experience at Netflix, Box, Yahoo, and SDL. She speaks from a wealth of knowledge about the client and the LSP sides of localization on what is needed for a good partnership.

Forging Your Own Path

Ep #53 – Dec 13, 2022 – Eva Gross (formerly of Stripe) talks about starting her own consulting business to help startups develop localization programs, as well as how she coaches immigrant women in tech.

Inclusive Language

Ep #52 – Nov 29, 2022 – Mariana Rolin, Director of Quality and Creative Solutions at Chillistore introduces some of the common issues that companies face when trying to be inclusive in their content and recommends some ways to overcome these challenges.

International Pay-per-click (PPC)

Ep #51 – Nov 15, 2022 – What is International PPC, and how can you do it right? Digital Marketing Director, Sarah Presch, walks us through what we need to be looking for.

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