Latest Episodes

Establishing Localization as a Strategic Function

Ep #7 – February 23, 2021 – Cristina Triviño Castillo dives into her process for connecting localization to strategy at Atlassian.

Terminology 101

Ep #6 – Feb 9th, 2021 – Kara Warburton, Director of Termologic, sets the stage for how global corporations need to think about Terminology.

Strategic Localization: Building a Sphere of Influence

Ep #5 – Feb 9, 2021 – Hartmut von Berg of LogMeIn talks about setting up localization as a strategic function within a growing technology company.

Go-to-Market Strategy at Pinterest

Ep #4 – Feb 01, 2021 – Francesca Di Marco, International Ops at Pinterest shares her international go-to-market strategy.

Product User-Fit for Adoption in New Markets

Ep #3 – Feb 1, 2021 – Talia Baruch, Global Growth Product Strategist, discusses global product adoption in new markets.

Leading Internationalization

Ep #2 – Feb 1, 2021 – Melanie Heighway of Atlassian shares insights into leading product internationalization and give tips on what to do and what to avoid.

International Copywriting

Ep #1 – Feb 1, 2021 – Paulina Makles, CEO of Creative Tribe, provides insights and best practices on international copywriting and SEO.

Introducing Global Ambitions

Welcome to Episode Zero of the Global Ambitions podcast. In this podcast, we’ll be interviewing experts in localization and global marketing.

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